When a post fails
If a channel doesn't take a post, the Planner marks it Failed and shows why. Fix the cause, then retry the failed channels.
How you find out#
After Publish now, Lacamio tells you how many destinations worked and how many failed. A post that fails shows Failed in the Planner, and the bell in the top bar shows One post failed to publish for the active brand. Click it to see the post in the Planner.
See what went wrong#
In the post, the red box shows the reason, and Channels lists each channel with its own result. If only some channels failed, the others are already published, but the post shows Failed until every channel has gone out.
Retry#
Fix the cause, then click Retry in the post. Lacamio resends only to the failed channels; channels where the post already went out don't get it twice. In the Planner's List view you can retry several failed posts at once. The post's author and the brand's owner or admins can retry.
Common causes#
- The channel's access has expired. The message asks you to reconnect, for example "Missing access token — please reconnect the account." The brand owner reconnects the channel on the Channels page; see Channel problems.
- The file doesn't fit the platform, for example "The image is too large for Bluesky". Upload a smaller or different file. The editor checks most limits before sending: see Images, videos and carousels.
- The media is no longer in storage. Retrying won't bring it back: use Duplicate as draft, upload the file again in the editor and publish.
- Instagram's daily limit: "The Instagram account hit its daily upload or publishing limit". Try again later.
- The publishing time ran out before a channel's turn. Retry the post.
For Facebook and Instagram, the reason is often the platform's own error message.
Outcome unknown#
Sometimes publishing is interrupted at a point where the platform may already have the post. Then the channel shows Outcome unknown instead of Failed. Open the channel and check whether the post is there before you retry: if it is, retrying publishes it a second time. Lacamio asks you to confirm with Send again anyway.
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